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About FitFlop – US

At FitFlop, we believe comfort should never mean compromise. Whether you’re powerwalking through Central Park, exploring the vibrant streets of Miami, wandering the shops in Palm Beach, or strolling along San Diego’s waterfront, our footwear works with your body - not against it. Designed with biomechanical expertise (and approved by podiatrists), our shoes deliver all-day support, cloud-like cushioning, and effortless style. From sneakers to sandals, boots to clogs - FitFlop has your feet covered, rain or shine, coast to coast. Worn in over 70 countries and loved from LA to NYC. Once you try them, you won’t look back. Your feet will thank you.

 

Science-led comfort. Style worth showing off.

 

We’re obsessed with how the body moves. Our technology is grounded in biomechanics - so every sole, strap and stitch is engineered for dynamic support, ergonomic design, and comfort that lasts all day. Think smart cushioning and innovative rebound technology for additional support and stability, built for real life on the move.

At FitFlop, we believe comfort should never mean compromise. Whether you’re powerwalking through Central Park, exploring the vibrant streets of Miami, wandering the shops in Palm Beach, or strolling along San Diego’s waterfront, our footwear works with your body - not against it. Designed with biomechanical expertise (and approved by podiatrists), our shoes deliver all-day support, cloud-like cushioning, and effortless style. From sneakers to sandals, boots to clogs - FitFlop has your feet covered, rain or shine, coast to coast. Worn in over 70 countries and loved from LA to NYC. Once you try them, you won’t look back. Your feet will thank you.

 

Science-led comfort. Style worth showing off.

 

We’re obsessed with how the body moves. Our technology is grounded in biomechanics - so every sole, strap and stitch is engineered for dynamic support, ergonomic design, and comfort that lasts all day. Think smart cushioning and innovative rebound technology for additional support and stability, built for real life on the move.

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Excellent    fitflop rating

Rated 4.4 out of 5 based on 53,508 reviews ontrustpilotShowing our 5 star reviews
    rating
    Nittaya Phillips
    ,

    I love this brand

    I love this brand. The shoes comfy and fix with me when I swear go outside.

    rating
    Kit Q
    ,

    The shoes were exactly as advertised

    The shoes were exactly as advertised. I love them!

    rating
    Lesley Prior
    ,

    Great delivery time. Excellent product

    Great delivery time. More than satisfied with product purchased.I chose fitflop because I've had several pairs over the years and never had cause to complain.

    rating
    T. Thompson
    ,

    I would recommend the site & products to others

    The boots are very well-made and stylish. I am still gradually breaking them in, but they are definitely KEEPERS!

    rating
    Jk Halse
    ,

    Ballet flats

    Fab shoes really comfortable

    rating
    Sue T
    ,

    FitFlop fit me perfectly ❣️ Thank you❣️

    I tried your Fitflops for the first time in a retail store and I really liked the sole of your flip flop for my comfort which I sure need. Your shoes run a good roomy consistent size so when I bought a style on line not available at the store it fit just as well, very important with shoes. Your delivery was great too!

    rating
    customer
    ,

    The shoes arrived quickly and fit like…

    The shoes arrived quickly and fit like a glove!

    rating
    Queen of shoes
    ,

    Beautiful fitflops

    I have been buying from Fitflop for many years. They are a reliable company. Their shoes are comfortable and long lasting.

    rating
    Heather
    ,

    Speedy delivery

    Shoes were shipped very quickly. They were as described and fit well. They are very comfortable and size as expected

    rating
    Karen Pieroni
    ,

    Efficient service

    Efficient service, comfortable, go with everything.

    rating
    Sandra Hobson
    ,

    Excellent service

    Excellent service. Speedy delivery

    rating
    Roberta LaMonica Roberta LaMon
    ,

    My husband has plantar fasciitis and…

    My husband has plantar fasciitis and these slippers are perfect for him. The orders are prompt, merchandise is as described, true to size

    rating
    Dale Moten
    ,

    I love these shoes since my podiatrist…

    I love these shoes since my podiatrist recommended these shoes to me. I was wearing the sandals before I started buying them all the time.

    rating
    Lella
    ,

    Fantastic shoes

    Fantastic shoes very comfy and elegant at5 the same time. The expedition was fast. Well done FitFlop!!

    rating
    customer
    ,

    The shoes are very comfortable

    The shoes are very comfortable. I like the extra cushioning.

    rating
    Bonnie Schaaf
    ,

    Keeping me informed about my order

    Keeping me informed about my order Had my order in 4 days which was great because I was leaving on vacation …. So all and all a very good experience

    rating
    sally wilson
    ,

    Great trainers.

    Very comfortable trainer from the get go, no need to wear in. Look smart with jeans, dresses and shorts. Very happy with my purchase.

    rating
    Doreen
    ,

    Great company for online purchases.

    Great company for online purchases.. quick delivery and easy returns

    rating
    Lucille Vizcayno
    ,

    Selection of styles with support

    Selection of styles with support. Ease of ordering online and on time shipping and delivery. Good sales too.

    rating
    Andrea
    ,

    I love my FitFlops…

    I love my FitFlops and have so many pairs Ive lost count. FitFlops are all I wear during the summer and I couldn’t imagine wearing anything else. They’re extremely comfortable and you can get colours and styles to go with every outfit. I’d recommend them to everyone, yes they’re a little more expensive but they last years and years and look great

    rating
    Nittaya Phillips
    ,

    I love this brand

    I love this brand. The shoes comfy and fix with me when I swear go outside.

    rating
    Kit Q
    ,

    The shoes were exactly as advertised

    The shoes were exactly as advertised. I love them!

    rating
    Lesley Prior
    ,

    Great delivery time. Excellent product

    Great delivery time. More than satisfied with product purchased.I chose fitflop because I've had several pairs over the years and never had cause to complain.

    rating
    T. Thompson
    ,

    I would recommend the site & products to others

    The boots are very well-made and stylish. I am still gradually breaking them in, but they are definitely KEEPERS!

    rating
    Jk Halse
    ,

    Ballet flats

    Fab shoes really comfortable

    rating
    Sue T
    ,

    FitFlop fit me perfectly ❣️ Thank you❣️

    I tried your Fitflops for the first time in a retail store and I really liked the sole of your flip flop for my comfort which I sure need. Your shoes run a good roomy consistent size so when I bought a style on line not available at the store it fit just as well, very important with shoes. Your delivery was great too!

    rating
    customer
    ,

    The shoes arrived quickly and fit like…

    The shoes arrived quickly and fit like a glove!

    rating
    Queen of shoes
    ,

    Beautiful fitflops

    I have been buying from Fitflop for many years. They are a reliable company. Their shoes are comfortable and long lasting.

    rating
    Heather
    ,

    Speedy delivery

    Shoes were shipped very quickly. They were as described and fit well. They are very comfortable and size as expected

    rating
    Karen Pieroni
    ,

    Efficient service

    Efficient service, comfortable, go with everything.

    rating
    Sandra Hobson
    ,

    Excellent service

    Excellent service. Speedy delivery

    rating
    Roberta LaMonica Roberta LaMon
    ,

    My husband has plantar fasciitis and…

    My husband has plantar fasciitis and these slippers are perfect for him. The orders are prompt, merchandise is as described, true to size

    rating
    Dale Moten
    ,

    I love these shoes since my podiatrist…

    I love these shoes since my podiatrist recommended these shoes to me. I was wearing the sandals before I started buying them all the time.

    rating
    Lella
    ,

    Fantastic shoes

    Fantastic shoes very comfy and elegant at5 the same time. The expedition was fast. Well done FitFlop!!

    rating
    customer
    ,

    The shoes are very comfortable

    The shoes are very comfortable. I like the extra cushioning.

    rating
    Bonnie Schaaf
    ,

    Keeping me informed about my order

    Keeping me informed about my order Had my order in 4 days which was great because I was leaving on vacation …. So all and all a very good experience

    rating
    sally wilson
    ,

    Great trainers.

    Very comfortable trainer from the get go, no need to wear in. Look smart with jeans, dresses and shorts. Very happy with my purchase.

    rating
    Doreen
    ,

    Great company for online purchases.

    Great company for online purchases.. quick delivery and easy returns

    rating
    Lucille Vizcayno
    ,

    Selection of styles with support

    Selection of styles with support. Ease of ordering online and on time shipping and delivery. Good sales too.

    rating
    Andrea
    ,

    I love my FitFlops…

    I love my FitFlops and have so many pairs Ive lost count. FitFlops are all I wear during the summer and I couldn’t imagine wearing anything else. They’re extremely comfortable and you can get colours and styles to go with every outfit. I’d recommend them to everyone, yes they’re a little more expensive but they last years and years and look great

Read more reviews